'Years ago I was quite addicted to lip balms - until I found out what was in some of them! Apply some balms to dried or chapped lips, and while they might help in the short term, certain ingredients including petroleum can make your lips drier over time; you end up using the product over and over again. After ditching lip balms, a number of new ones came on the market which can sooth dry lips, a common beauty problem at the change of seasons, of if you're suffering from a cold, containing only natural ingredients which truly nurture, and don't cause addiction issues. A new one which has come across my desk recently is 100% Natural Jojoba Lip Balm by the JoJoba Company; it was launched to celebrate Valentine's Day this year, and contains a host of goodies including the company's locally grown jojoba as a base. Other essentials in this vegan lip balm, which leave your lips soft and smooth, and won't dry them out in the long term, include Australian Kakadu plum oil, which is deeply nourishing and can help heal cold sores, also vitamin E rich coconut oil for locking in water. This lovely balm contains no chemicals or preservatives or beeswax, which means even the most sensitive of skins can benefit from it. And for travellers it's ideal; it comes in a gorgeous 10g tin with a pink screw top lid making it easy to slip into your purse or travel bag with ease, to sooth lips on your travels including long haul flights and at the beach. 100% Natural Jojoba Lip Balm by the JoJoba Company costs just $14.95 and is available from www.thejojobacompany.co.uk/ and other outlets nationally.'